Exact match domains, real words in your domain URL, still count for SEO

Although in 2012, Google had made a very general disclosure that they would no longer Up the SEO rankings of parked domains (with no content) still the words in the URL itself count for SEO, and will up the rank of your domain even if you have no content on it.

What this means, is that a real word, exact match domain with identical content to a random silly domain name that has nothing to do with your business, will beat it out, will win, SEO wise. So why go with an ersatz domain? when with XYNames, you’ll always Land on a Winner.®